September, 2008
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Calma, furniture for life
Grapa and Calma have signed a partnership agreement involving Grapa directly in the planification of the communication strategic of Calma.
In 2008 Grapa has collaborated with the revision of the brand, "naming" and graphics; the making off of the "Brand Story" and "Brand Personality"; positioning of the brand and tagline,Grapa also designed and made the catalogues and collaborates with its knowledge in all communication procedures of the company.
As part of this annual strategic communication planning, in which Grapa is involved as a consulting firm, was published the web Calma.
A clean and elegant design in which the real protagonists are the products. And a site ready in two weeks!
The feeling that transmit the products of Calma could not be less in a digital environment. We are inspired by the word "calm" where lies the spirit of the brand combined with new technologies. Be our guest to enjoy this sensory experience online.
A clean and elegant design in which the real protagonists are the products. And a site ready in two weeks!
The feeling that transmit the products of Calma could not be less in a digital environment. We are inspired by the word "calm" where lies the spirit of the brand combined with new technologies. Be our guest to enjoy this sensory experience online.
